Keyword Research For Keyword Make Money Online
Every time a blogger surfs internet, he come across about million of posts and blogs targeting this keyword “Make Money Online“. This keyword in itself is hiding a gold mine in reality thats why it is the most profitable keyword for bloggers. There may a thousand of reasons for you to target this keyword “make money online“, i.e via Affiliate marketing, AdSense, eBooks, PTC sites etc. This keyword can be used with unlimited keywords that you can imagine.
“Make money online” keyword may sounds easy for you but its not as easy as you think. Do you have any idea how many bloggers are using this keyword? Personally, i have seen about every tech blog is using this keyword in one way or other. Well it sounds like a joke isn’t it? Every newbie blogger who starts his blog and is completely new to internet marketing, always try to search this keyword “how to make money online?” under his niche.
Every blogger who is writing crappy blog posts, just do it for the sake of money. And if some body come to you saying, he is not writing for money, then “he really need to get life”.
Sorry for being a little harsh, but before revealing the secret of this make money online keyword, I want you to make sure that you know these facts. Apologize me for my rude tone, let’s move to the subject and find why the most profitable keyword “make money online” is too difficult to rank. We will here move ahead step by step. You will be able to do keyword research for any keyword after reading this guide.
Step One: Find Out How Profitable is keyword “Make Money Online”
The very first thing you are going to do is to find the CPC or cost per click from Google Keyword Planner Tool for this keyword. Remember, CPC is a term that is never meant for AdSense only (Its a rumor that CPC is used for AdSense only). The high CPC keyword always means that Advertisers are spending more money on that keyword because that is more profitable for them. Therefore, you will be paid more too if you write good content on those keywords and rank that on Google.
Now, All you have to do now is to open Google Keyword Planner Tool and enter there this keyword with quotes “make money online”. The second thing you have to do is to make sure that “All Countries” option is selected too unless your Goal is to target some specific country only.
Note: Here you have to avoid one major mistake that mostly people make while doing keyword research. You can see below on screen shot, by default, “only show ideas closely related to my search term” option is off or disabled in Keyword Planner Tool. You need to turn this option On for exact match of your keywords since you want to find the exact worth of your keyword.
Step Two: Find Search count of keyword “make money online” with its CPC
You can see below clearly, “make money online” keyword is receiving 110,000 searches per month with CPC 226PKR which is above $2. I personally beleive that any keyword having CPC $2 with 5000+ searches per month is a good keyword to select with the fact that you have potential to rank that keyword too.
Don’t stop here. Most of the people who consider themself as “SEO Guru’s” don’t care even to check the competition of that keyword, but i will not blame them. Since in the start of my Blogging journey, i myself made this mistake and did not care about niche, keyword competition etc. But gradually, i came to know about this bitter truth of blogging. Any way, let’s move ahead.
Step Three: Find Real Competition for Target Keyword (make money online):
Now we are moving to Google, and will type here our target keyword. When we enter here our target keyword “make money online” on Google, You can see, Google showed us about 560 million results. But it never means we are going to compete with 560 million websites.
We already know the importance of keyword in Title and URL (mainly). This is the base of On-Page SEO which I am believing every one from you know it already.So, lets find how many websites have this “make money online” keyword in their title. To do this, we use this search query in Google.
intitle:”make money online”
We found now that from 560 million sites, only 0.45 million sites have this keyword in their title. Now we are going to check how many websites are using this keyword in their URL. We will use the below query for this.
inurl:”make money online”
We come to know that from 560 million sites, only 7.38 million sites have this keyword in their url. Now here the important thing to remember is that “mostly keywords in root domains have the most value”. And when the keyword hierarchy moves more deeper, the value of keyword in the url decreases gradually. In short, value keyword in the “mykeyword.com” is greater than “mysite.com/mykeyword”
So now we are going to find the sites that has our keyword “make money online” in their title and URL because they have obviously more chances of ranking. We will use this query.
intitle:”make money online” inurl:”make money online”
We have found now that real competition for this keyword has narrowed from 560 million to just around 0.224 million. And that is your real competition.
But still 0.224 million websites are really hard to compete. There is a very little chance that you will be able to compete with those sites and rank your site because mostly websites from the ranked sites must be 5-10 years old with millions of backlinks.
So here you are going to compete with the 0.224 million websites, now your aim is to rank in top 10 results in Google. And if you really some how manage to rank in top 10, it means you have beated all other 0.224 million websites. So lets move more closer to top 10 results and analyse them. We need to know no. of their backlinks, their age, Page Rank etc.
Step Four: Analysing the Top 10 Results
Now you have to analyse your top 10 competitors for your keyword from the top 10 results. Use any tool you like to check the backlinks (most important), Page Rank (most important), Domain Age etc of the top 10 results for your keyword. I recommend you to use Majestic SEO, Moz Open Site Explorer or Ahrefs any one you like. Moz and Ahref are almost completely paid, while Majestic SEO can show you 10 backlinks when used for Free after signing up at their site.
Here, after careful analysis of above results, you will come to know the true story. How many websites you see have the Page Rank 0 in the top 10, no. of external backlinks pointing to each top 10 result. You will get an estimate after seeing the no. of backlinks and how much time you need to build those backlinks. So it will be a little time taking for you to build those backlinks and then wait for the Google to index them. It will probaby take years in case of “make money online” keyword.
Tip: Analyse the Top 10 results with SEOuake (Chrome Extension).
You can also use the SEOquake Chrome extension to analyse the top 10 results with the stats below the search results as you can see the screen shot.
Conclusion: So How to choose a good keyword?
So far I have talked about the “make money online” keyword, its competition and why it is bad to chooose. So here are the properties of a good keyword.
- CPC must me minimum $1 atleast
- Around 5000+ exact monthly searches
- Around 4-5 results having Page Rank 0 in Top 10 results.
- There should be not more than 3-4 websites with more than 200+ backlinks for the specific page having that keyword.
So, that’s all about the keyword research. I did this research for the sample keyword “make money online”. You can also do in depth keyword research for your required keywords with their top 10 results by following this tutorial. If you are able to find a keyword meeting the above requirements, means half of your job is done. So write good content about that keyword, make some good backlinks and wait for the Top 10 results. All the best to you. Enjoy blogging.
Let me know your tools and techniques you are using for keyword research and do this article prove helpful to you.Also you can subscribe to TechLeaks feeds to receive our more SEO tutorials in your email directly.