Tech Leaks: Sonos CEO Hopes to Make Soundbars Even More Wireless
Sonos CEO Patrick Spence has expressed his desire to make the company’s soundbars even more wireless in the future, potentially dropping the HDMI connection to the TV altogether. Speaking at the launch event for the Sonos Era 100 and Era 300, Spence told Digital Trends that he has been pushing the team to eliminate the need for a wire to the soundbar entirely. This is the first time the company has made such a statement on the subject, and it’s not surprising given that the best soundbars will likely be wireless in the future.
Many of the best Samsung TVs available today can wirelessly send Dolby Atmos sound to compatible Samsung soundbars, meaning that users don’t have to use an HDMI port to get better audio. LG and Sony also have products that can send audio wirelessly to soundbars, but they still require dongles that connect to an HDMI port. Sony’s HT-A9 wireless speaker system and LG’s optional Wowcast dongle are examples of this.
Spence’s comments suggest that Sonos is looking to stay ahead of the curve when it comes to wireless soundbars. As more and more consumers look to cut the cord and eliminate unnecessary wires, it’s likely that other companies will follow suit.
At Tech Leaks, we’ll be keeping a close eye on developments in the world of wireless soundbars and other cutting-edge technology. Stay tuned for the latest leaks, guides, and walkthroughs on Apple, Android, Microsoft, Google, Blogging, SEO, and Freelancing.LG S95QR: The Future of TV Technology
LG has been making waves in the TV industry with its latest release, the LG S95QR. This TV boasts a stunning 8K resolution, making it one of the most advanced TVs on the market. But that’s not all – the LG S95QR also features Wowcast, a technology that allows users to stream content directly to their TV without the need for a separate device.
While LG has not officially confirmed it, there are hints that the company may be planning to launch a system similar to Samsung’s, where Wowcast is built into its TVs. This would be a game-changer for the industry, as it would eliminate the need for additional devices and simplify the streaming process.
But the LG S95QR is not just about technology – it also boasts a sleek and modern design that will complement any home decor. The TV is incredibly thin, making it easy to mount on a wall or place on a stand. And with its advanced picture quality, you’ll feel like you’re right in the middle of the action.
Overall, the LG S95QR is a must-have for anyone who wants the latest and greatest in TV technology. With its advanced features and stunning design, it’s sure to impress even the most discerning of viewers. So why wait? Upgrade your TV today and experience the future of television with the LG S95QR.
Sonos Faces Wireless Audio Challenges
Sonos is a well-known brand in the audio industry, but it faces a significant challenge when it comes to wireless audio. The problem is that wireless transmission technology is custom in each case, and companies will see going wireless as the ideal way to get you to spend more money with them specifically. If you want the cable-free connection, you’ll have to buy their extra product.
There is wireless TV audio tech out there where the soundbar maker doesn’t need to have made the TV as well. Roku makes wireless speakers that work with any Roku TV, and you can use two HomePod 2 speakers as a Dolby Atmos system when they’re connected to an Apple TV 4K (2022), running Apple’s tvOS software.
However, Sonos doesn’t make TVs, and it’s unlikely to make its own smart TV operating system. It would have to compete with Roku TV, Amazon Fire TV, Google TV, and LG’s webOS, all of which are available for TVs to use. So, what can Sonos do to stay relevant in the market?
Sonos Needs a Big-Name Partner or Go Wireless Early
Sonos needs to do one of two things: it needs a big-name partner in the TV world, or it needs to go wireless early and make having Sonos compatibility a selling point for TV systems. The most extreme version of the first option is that Sonos either buys or is bought by a company with a smart TV stake, but it could just be more of a strategic partnership.
Sonos would find itself a big potential audience by offering compatibility with all the TVs that use a particular smart TV system. Google would be ideal in some ways, though the two companies have been having patent battles. Roku might be a more realistic option.
Overall, Sonos needs to act fast to stay relevant in the market. It needs to find a way to offer wireless audio that is not limited to its own products and make it a selling point for TV systems. Otherwise, it will only get more and more elbowed out over time.
Sonos Needs to Launch Wireless Soundbars to Stay Ahead of the Game
Sonos has been a leader in the multi-room music system market for years, but with the rise of smart speakers and voice assistants, the company needs to adapt to stay relevant. One way to do this is by launching wireless soundbars that can connect to any TV, regardless of the brand.
The first option for Sonos is to partner with TV manufacturers to integrate its technology into their products. This would require a significant investment, but it would give Sonos a competitive edge and make it the go-to brand for wireless soundbars.
The second option is for Sonos to launch its own wireless soundbars and use a wireless HDMI dongle initially. This would get people thinking that wireless soundbars mean Sonos, in the same way that the company became synonymous with multi-room music systems.
To stay ahead of the game, Sonos needs to act fast and not fall behind its competitors. The danger is that Sonos gets left so far behind that it’s unable to make up the ground, and slow decline becomes inevitable. Don’t let this happen, Sonos. Launch those wireless soundbars and stay ahead of the game.
Sonos’ Wireless Future: A Smart Move?
Sonos, the audio equipment manufacturer, has recently announced its plans to move towards a wireless future. While this is a positive sign, only time will tell if the company has made the right decision.
With the rise of wireless technology, it’s no surprise that Sonos is looking to adapt. However, the success of this move will depend on whether consumers are willing to invest in wireless Sonos gear to pair with the best TVs of the future.
The Arrival of iPhone: A Missed Opportunity for Sonos
It’s worth noting that Sonos missed a significant opportunity when the iPhone arrived. The company failed to recognize the threat that the iPhone posed to its wired audio products. As a result, Sonos has struggled to keep up with the changing market demands.
However, with the recent announcement of its wireless future, Sonos has a chance to redeem itself. By embracing wireless technology, the company can stay relevant and competitive in the audio equipment market.
The Future of Sonos: A Promising Outlook
While it’s too early to tell if Sonos’ move towards a wireless future will be successful, the company’s commitment to innovation is a promising sign. As technology continues to evolve, it’s essential for companies like Sonos to adapt and stay ahead of the curve.
Overall, Sonos’ decision to embrace wireless technology is a smart move. By doing so, the company can remain competitive and relevant in the ever-changing audio equipment market.
About the Author
Our Managing Editor for Entertainment, Matt, has over a decade of experience in tech publishing. He’s a TV and movie nerd who goes to the cinema three times a week. Matt is always happy to explain the virtues of Dolby Vision over a drink, but he might need to use props, like he’s explaining the offside rule.
